Alexander James Studio - supplier of bathroom and kitchen tiles
We built an automated cold email system that attracted new partners, optimized client processing, and transformed their approach to business expansion.
The Problem
No systematic approach for finding new business partners
Time-consuming process of contacting potential leads
Lack of organization in tracking and categorizing responses
Limited ability to expand supplier relationships efficiently
The Solution
Developed strategic cold email campaigns targeting potential business partners
Created compelling messaging that resonated with tile industry partners
Implemented lead categorization system to prioritize promising connections
Built automatic response handling to capture and organize partner feedback
Created a system that worked independently without constant client oversight
Established processes for handing off qualified leads to the sales team
Built analytics to track outreach effectiveness and response quality
Implemented continuous improvement cycles based on campaign data
Analyzed results to optimize partnership approaches
Created frameworks for scaling supplier relationships systematically
How We Did It
We developed a strategic partnership approach tailored to the tile industry market.
We identified and qualified potential partners based on business compatibility.
We built the automated email platform with response processing capabilities.
We executed campaigns to attract new partners with minimal client involvement.
We provided organized, categorized responses ready for the sales team.
Results
reduction in time spent on lead generation while maintaining quality
hours weekly redirected from manual prospecting to partnership development
increase in supplier network size through systematic outreach
of lead responses now properly categorized and prioritized
Multiple new business partners acquired through the automated system
Book a free strategy call and let's discuss how we can help transform your business.