Alexander James Studio - supplier of bathroom and kitchen tiles
Alexander James Studio - supplier of bathroom and kitchen tiles logo
Case Study

Alexander James Studio - supplier of bathroom and kitchen tiles

We built an automated cold email system that attracted new partners, optimized client processing, and transformed their approach to business expansion.

Duration: 6+ months

The Problem

Challenges

Partner Acquisition

No systematic approach for finding new business partners

Manual Outreach

Time-consuming process of contacting potential leads

Lead Management

Lack of organization in tracking and categorizing responses

Sales Scalability

Limited ability to expand supplier relationships efficiently

The Solution

Our Approach

Automated Partner Outreach

Developed strategic cold email campaigns targeting potential business partners

Created compelling messaging that resonated with tile industry partners

Systematic Lead Processing

Implemented lead categorization system to prioritize promising connections

Built automatic response handling to capture and organize partner feedback

Hands-off Lead Generation

Created a system that worked independently without constant client oversight

Established processes for handing off qualified leads to the sales team

Performance Monitoring

Built analytics to track outreach effectiveness and response quality

Implemented continuous improvement cycles based on campaign data

Strategic Partner Development

Analyzed results to optimize partnership approaches

Created frameworks for scaling supplier relationships systematically

Solution preview

How We Did It

Work Process

01

Proposal Creation

We developed a strategic partnership approach tailored to the tile industry market.

02

Lead Research

We identified and qualified potential partners based on business compatibility.

03

System Development

We built the automated email platform with response processing capabilities.

04

Lead Generation

We executed campaigns to attract new partners with minimal client involvement.

05

Results Delivery

We provided organized, categorized responses ready for the sales team.

Results

Impact on Alexander James Studio's
Business

90%

Client Involvement

reduction in time spent on lead generation while maintaining quality

15+

Strategic Focus

hours weekly redirected from manual prospecting to partnership development

25%

Business Expansion

increase in supplier network size through systematic outreach

100%

Response Organization

of lead responses now properly categorized and prioritized

Partnership Growth

Multiple new business partners acquired through the automated system

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